Smith Mill Works
This community of indoor growing facilities, mixed-use warehouses, storage and office space provides a collaborative environment for Asheville entrepreneurs focused on sustainable business practices. Situated on 28-acres at the base of Spivey Mountain, businesses foster sustainable entrepreneurship for consciously grown food, repurposed timber, innovative waste recycling and more. Smith Mill Works’ new brand embodies their mission to be innovative, forward-thinking and reflective of their commitment to nature and the sense of community. Engaging, earthy colors combined with open space, rich colorful photography, clean typefaces and simply-designed icons. Deliverables include brand identity, iconography, website, print collateral and swag.